"Christmas Alchemies" AlkhemyLab by Joel Aleixo
Creative Art Director: Lucas Miguel Mateos
Creative Copywriter: Silvana Tonello
Creative Art Director: Lucas Miguel Mateos
Creative Copywriter: Silvana Tonello
CONCEPT:
What does the exchange of gifts at Christmas represent?
It is the symbol of the affection and care we feel for one another. When we buy a gift, we take great care in choosing it, we worry about getting it right, and we hope to be remembered. It is the exchange of gifts that makes Christmas a special moment.
This is the alchemy.
What does the exchange of gifts at Christmas represent?
It is the symbol of the affection and care we feel for one another. When we buy a gift, we take great care in choosing it, we worry about getting it right, and we hope to be remembered. It is the exchange of gifts that makes Christmas a special moment.
This is the alchemy.
